UK Site Promotes Lifestyle Sustainability

In time for the holiday consumer spending rush, a green-living faction in the United Kingdom has launched a website dedicated to sustainable and self-sufficient living and lifestyle choices. The irony is not lost on key detractors of the site, who have commented that a “sustainable Christmas” is oxymoronic at best and utterly tasteless at worst.

Located at, the new website seeks to provide resources and helpful tips to users interested in making key lifestyle choices that will help them lead a financially, environmentally and emotionally more sustainable existence. lays out a “step-by-step” plan to achieve a sustainable lifestyle, using interactive, easy-to-use site features to encourage users with time constraints and limited financial resources to adopt a healthier lifestyle. In addition to the main site, Sustainable Living executives have negotiated the web hosting of a social media profile, a regular mailing list, and a Twitter account to spread the word.

The web editor and mastermind behind the new site, Lucy Debenham, commented on the launch by saying “in reality, living an entirely self-sufficient lifestyle is a massive challenge that requires complete dedication. Part-time self-sufficiency is a much more convenient way to begin taking the necessary steps that enable people to start on the road to self sufficiency.” Bringing the idea of sustainability into an easily digestible online package makes the idea at once more appealing and immediately realizable.

Giving everyday people the tools to make gradual life changes, much as has done, is a trend broadly suited to the internet. Numerous green energy and lifestyle companies, such as GreenPeace and VIASPACE, have already used the webhosting of key resources to generate interest, create a following and turn people on to alternative energy solutions and more environmentally conscious lifestyles.

Importance of Internet Marketing for Small Businesses

Businesses, especially small firms today are no more reliant on traditional marketing methods such as word-of-mouth or printed advertisements. It has become very essential for the businesses to conduct comprehensive internet marketing to succeed in this competitive world. Now-a-days, the importance of this marketing has increased as it is an easy medium to reach the target audience quickly and cost effectively.

There are many advantages of Internet marketing for small businesses. Here we will discuss about why it is important for businesses.

Customers searching online for products and services

Today, Internet became an integral part of consumers shopping practice. Almost every customer is searching for products or services online. According to a latest report from BIA/Kelsey group, about 97 percent of the customers are using Internet for searching products or services in their local area. It clearly indicates that they should go for Int. marketing. Online presence with a good strategy makes it easy for the customers to know and purchase the products and services offered by a particular small business.

Very difficult for small businesses to find new customers

Finding new customers through traditional ways of marketing like word-of-mouth, customer referrals, television, radio, roadside billboards, printed papers etc., is time consuming and hectic process. Internet marketing makes it very easy for businesses to find new customers. Through Internet marketing, businesses can attract many new customers by creating their own website. Since more and more people are looking online for local products, a good I.M. plan helps small businesses to find new customers and increase their business.

Internet marketing is cost effective

The traditional marketing methods such as preparing and distributing flyers; billboard, television and radio advertising are expensive. Moreover, there is no guarantee that these marketing techniques are helpful. Many S. businesses cannot afford this kind of expensive marketing methods. The easiest way of marketing their products and services is by adapting an Internet marketing method, which is many times cheaper and result oriented compared to traditional marketing options.

Provides 24 hour visibility

Unlike the traditional marketing methods, It provides an option of 24 hours visibility to the small businesses. Customers can get information on products and services irrespective of time and place. Customers can even make purchases round the clock even if the retail outlet is closed.

Many ways to market your small business

There are many ways of marketing your business on Internet. Most popular options of Internet marketing include Search engine optimization, social media marketing, link popularity building, local search submissions, local search optimization etc.

Can compete with large companies

Small businesses need to work on their business marketing to attract local customers who are loyal to big companies. They can compete with larger firms using a good Internet marketing solution. A well-structured Internet marketing strategy provides better exposure and targets larger local audience. It also improves brand awareness of small businesses.

It is quite evident that Internet marketing is very essential for the growth of small businesses. But remember to choose a reliable and efficient I.M. service provider as you can rest assured that they will take care of all your marketing needs.

Are You Prepared to Run an Internet Home Based Business?

If you are like most people today, you’re either looking for a job or an alternative to a traditional job. That alternative is most often, an Internet home based business.Yet a large majority of people have no idea where to start, how to start or when to start. They were more than likely advised by a friend to start a business on the Internet and the friend did not go into details.The first question should be; what are your reasons for wanting to start a business on the Internet?Most people want the freedom from having to answer to a boss. For others, a way to generate enough cash to make ends meet. For many, the motivation is for independence and financial freedom.The one major question you have to answer before accepting this challenge; are you prepared to actually run an Internet home based business?First, you must own a late model computer, high-speed Internet connection a basic working knowledge of computers and the Internet. Let me emphasize, the most important qualities you must have are self-discipline and self-motivation. Most people never consider this because they have been conditioned to be dependent on a job. They believe the only way to generate income is by having a job. Some have even had two or more jobs. It is difficult to break away from this mindset.Most individuals are so used to going to the job and being told what to do, how to do it and when to do it. But, when you start your own Internet home based business you are the boss and the buck stops with you. It means you are totally and completely responsible for running your business. Responsibility and accountability are of paramount importance.Finally, do not think for one minute that it will be easy. You will work much harder than you did on your traditional 9 to 5 job. If you do not work hard, exercise self-discipline and self-motivation, your chances of success are limited. But on the other hand, if you implement those basic qualities, the reward will be independence, residual income and financial freedom.So, are you prepared to actually run your own Internet home based business?Before you accept the challenge, be sure you know the answer to that question.

The Best Entrepreneur Home Based Business

Spending time and money in search of the best entrepreneur home based business can lead to lots of dead ends and lots of money spent. It is vital to be very wise and do your research before you lose any more time or money.I understand the search; I have been looking for the best entrepreneur home based business for several years. I have spent thousands of dollars over the years, so I do understand what it is like to lose your hard earned money.Here are some of the lessons that I have learned in my search:1. Never invest money that is more than what you can easily live without if things don’t work out.2. Beware of callers that “promise” to do all the work for you and tell you they will make you money.3. If there is a monthly cost, is it something that you can easily afford as your business grows, even if the growth is slow?4. Do you have a good rapport with people that you are in business with?5. If you are going to market online, do you have a way to bring free targeted traffic to your website?6. Listen to your “gut”, if you feel uneasy about the business you are considering, don’t do it, just walk away.7. Do you enjoy anything involved in the business? Working your business that you are passionate about, and that you enjoy, is not like work, and will allow you to really go for it rather than feeling like it is just another job or chore to deal with.8. Do you prefer an entrepreneur home based business that you work alone, or do you like a team atmosphere?9. Chart out your goals, and make a plan for reaching them. Measure your progress on a monthly basis, and be realistic.10. Don’t be afraid to ask for help from someone that has more knowledge in your kind of business. Finding a mentor that can talk you through those tough times can be a life saver.Those are just a few of the many lessons that I am happy to share with you that I have learned in my search to find the best entrepreneur home based business. Along the way, I have met some wonderful people that have shared tips and information with me.In the spirit of sharing with fellow seekers, I will give you a free gift of a video traffic program, when you visit my site, because no matter what entrepreneur home based business you choose, you will need online traffic to be successful.

How to Stay Focused in Your Home Based Business

How you view your own home based business will impact the way others work with you to succeed at home.Your perception will dictate how you “see” the management of the business and how important it is to you to run it like the business it is. This significance you place on the efficient management of your business will then project to others in your home and those who visit your office. Am I really serious about operating my real home based businesses or is this more like a hobby.Some years ago at a writers conference, Dennis Hensley, one of the speakers, told a story about working from home with a humorous illustration: I asked Sally (one of the well known and successful writers at this conference) how she deals with this issue of working at home. I explained to her there are times I just don’t feel like working and I don’t feel as though I’m really at work. She then told me she understood this and it was a problem for her early on but now she explained, “I learned that I must treat my position just as if I were not at home” She went on to explain that she does this by getting up early and making herself up real nice, right down to her choice of an exquisite perfume. She explained further, “I choose one of my prettiest dresses and put on my high heels and when I walk down the hall to my office, I know why I’m there and I get right at it.” Several months later I met Sally again and she asked me, “How are you doing working out of your home?” I then thanked her again for the advice she had given me about the self perception we must maintain when operating from our homes. I said, I’m just having a problem walking in those high heels.”Our own perception of how important our work is will be evidenced by how efficiently we work from the home. Am I building real home based businesses or just playing games?Remain focused on how important each item you’ve scheduled for the day is and don’t let the distractions lead you astray. When you do this, your family members or visitors to your office will tend to do the same.If you allow household interruptions to throw the day out of whack then those around you will be colluding with you to do just that! You daily actions will give value and communicate to others that you are operating a real home based business. You’re the one who will be communicating the importance of your time to others who come into your office setting.This is not to say that one must be real “hard lined” about this and not allow your daughter to come in to show you a great picture she has just completed. It does, though, mean she will know this is something that is okay to do from time to time, (when it is a really special picture) but generally she will realize that Mommy or Daddy are at the office now and it is off limits for the most part.Your family must work out how all this will play out on a daily basis but the idea that will prevail is “Daddy or Mommy is not home right now he is at work”.”I now have grandchildren around the house and even at 30 months they understand this. Again, I always stop and have him sit on my lap when he does come in but he knows it’s special when he comes.Real Home Based Businesses Require FocusDon’t get distracted by the side issues that may seem at the moment to be urgent. It all happens too easily to the home based business person. You really need to purpose in your own mind and heart that you are totally committed to making this new lifestyle work -I’m working from home to generate a significant income and never going back to the corporate world. But don’t waver between the two arenas – the old corporate world and the new home business environment.Be totally committed to building your real home based businesses. The fact you have decided to work out of your home should have no bearing on your potential or your ability to succeed. But it does require that you see it as it really is – a business you are willing to stay totally focused in to generate the income and freedom you want so you can be all you can be.Building your real home based businesses to the point that you are building a significant income will ultimately become the evidence that you were serious about starting and building your own real home based businesses.

Small Business PC Backup Software – Option or Necessity

Failing in small business often requires little more than performing an important function poorly. For example, failing to protect a critical prospect or client database, or accounting records from loss could very well result in days of downtime, distraction and significant loss. On the other hand, succeeding in business requires crisp execution and successfully managing and mitigating risk. In today’s digital world, one specific area of risk for small businesses, SOHO and startups is related to business data and the systems and procedures used to protect that data. Small business is particularly vulnerable to this risk since many do not have an IT staff, systems or understanding of the importance of a backup regimen, system and plan.

Your business may be technologically advanced, such as an independent architectural consultant, or relatively straight-forward, such as small landscaping company. And your computer may simply serve as a tool, so your idea of managing data risk may be copying a small number of files from your laptop to the desktop computer in your office. This backup strategy offers a modest amount of risk mitigation. Expanding on the idea of data risk management as it relates to comprehensive data protections is fundamental to the smooth operation of any small business.

With current trends toward paperless records and transactions and green initiatives to reduce paper usage, the value of your digital files becomes even greater. The need for comprehensive backup is accentuated with the corresponding reduction of paper records. Microsoft Outlook PST files can become substantial in size after only a year or two of use. In some cases, these files can be 5GB, 10GB or more, and can become unstable predicated upon the hardware and operating system your specific operation has selected. It’s important to keep these types of records, and other business records protected. Let’s review some important areas to consider as you evaluate and implement your small business backup software and systems.

Hard disk drives are mechanical devices that are susceptible to problems. The spinning discs and moving read/write heads occasionally exhibit problems at the microscopic level, and they sometimes even stop spinning altogether. This is in addition to the electronic components inside the computer that are subject to harm, especially from liquids such as coffee.

A less common threat exists within otherwise beneficial operations such as software updates. Take, for example, the Windows Update feature that can download and install an update to the operating system. In a small number of cases, a Windows update prevented computers from booting after the automatic restart. A similar experience was seen when a popular antivirus application applied an automatic update and caused problems for thousands of Windows computers.

Additional forms of data risk reside outside the computer. Sometimes referred to in technical circles as PICNIC (Problem In Chair Not In Computer), it is only appropriate to call it human error. Save a file without changing the name, accidentally delete a file or folder, or even drag a file to a mystery folder and you have performed an unintended operation that steals time. With backup copies readily available, getting back a previous file copy is efficient and saves time. And the adage that time is money is seldom more apparent than in a small business. The bottom line is that small business backup safeguards the data that small businesses depend on most.

Your small business, SOHO, or startup operation should ensure that your data (actually your entire hard drive) is backed up on a daily basis, with a backup plan in place to ensure you can quickly and easily move your data to another PC in the event of hardware failure, virus, theft, human error or any of the myriad of misfortunes which can adversely impact your PC or laptop. Small businesses should think through their backup and restore processes and procedures to mitigate data loss risk. It’s easy to delay, postpone or even ignore this process. And there will be no regrets, until it is too late to recover data which may be critical to your ongoing operation. As your operation migrates to a paperless business, a comprehensive data back plan is no longer an option, it is a necessity.

At Rebit, [], Dennis and two co-founders created something referred to as “ridiculously simple backup”. Rebit products are ideal for small business, relieving the burden of backup for IT providers and PC users. The Rebit SaveMe product is the only backup and recovery solution that starts working the minute it is installed, keeping PCs continuously protected from crashes, viruses or accidental file deletions. All Rebit products are continuous, complete, and easy to use. There are no buttons, no schedules, and no configurations. In the event of a catastrophe, one can easily and quickly recover individual files, entire folders, or restore the complete system to a point in time.

Outdoor Education Camps With Programs

Summer camps are special camps arranged for people to enjoy their vacation or tour in any adventures. Summer camps comes up with special offers outdoor education camp, leadership camp, science camp, awareness camp and many other social welfare schemes are offered to the public for reasonable prices. Outdoor education forms major part of the education and it is more required for people. Outdoor education is considered has important and essential requirement for most of the people and they fetches more demand among the people. Outdoor education is created and offered specially for kids, children and adults.

The main purpose of estimating and offering outdoor education is to develop self confidence and self esteem among the people. The outdoor education activities, outdoor education courses, outdoor education programs are offered to kids, children, adults by outdoor education schools or outdoor education centers. Outdoor education camps are conducted either inside or outside classrooms. Outdoor education forms major part of the education system and it is more important to be known by the people to come up with every possibility in life. Most of the parents feels better that their children should be aware of outdoor education programs offered and they should compete with outside world.

Outdoor education activities or outdoor education courses are provided by more number of outdoor institutes or adventure outdoor schools. An outdoor education course, outdoor education programs initiates cooperation, coordination, team building, goal settings and spirituality among the students and others. Outdoor education camps are provided by more number of outdoor education institutes or outdoor education schools for reasonable and affordable prices. The outdoor education camp provided will be more worth and valuable for the students who obtains and they are provided under complete knowledge and experience.

Generally, adventure outdoor school or outdoor education schools provides outdoor education activities, outdoor education courses, outdoor education programs to kids, children and adults under prescheduled, guidance and procedures. With regards to qualified, professional and expert outdoor education instructor, outdoor education programs will be offered. Under proper guidance and precautions, outdoor educations will be offered to the people to enable them to know the required outdoor education provided. More number of kids, children and adults are obtaining the outdoor education programs offered.

The outdoor education professionals, experts or instructors guide the kids, children and adults in efficient manner. Generally, outdoor education programs and outdoor education courses are offered to students based on age group, duration of course offered and kind of outdoor education program selected. The outdoor education camp offered will be creative, enthusiastic, innovative and technical appraisement for the students hindering. Outdoor camps will be offered to the students for reasonable price consideration and they are offered by more number of adventure outdoor schools.

Ethics in Business

Sustainable advantage of an organization can be determined by its ethical capability. Ethical capability of an organization is its duty to do what is right. Some organizations such as Enron, Sathyam, and Tyco etc have made false statements in their accounts and cheated both the stakeholders and government. These kind of issues gave rise to the importance of business ethics in business schools all around the world.

Sustainable advantage can be defined as the beneficiary element that determine the long term objectives of an organization, where objectives would be the economic development that generates wealth and meets the needs of the current generation while saving the environment, so future generation can meet their needs as well. There are number of factors that determine the sustainability of an organization, which are its ethics, strategy, employees, financial capital etc. in present scenario, human resource of an organization considered to be its competitive advantage, but it will not provide sustainability. Sustainability of an organization will depend on the impact it has on the people, in the form of trust, honesty, integrity, respect, quality and responsibility. Organizations with poor sustainability will fall back as happened in case of Enron and Sathyam.

Enron was an American energy company founded in 1985 by Kenneth Lay after merging Houston natural gas and internorth( citetation). In early 1990′s Enron sold electricity at market price. At around the same time US congress passed a bill regarding the deregulation sale of natural gas which favored Enron to sell energy at higher prices. In 1992 Enron was the largest merchant of natural gas in North America. Online trading model developed in November 1999 known as Enron online has developed and extended the abilities to negotiate and manage its trading business. By 2001 Enron had both owned and operated gas pipe line, pulp and paper plants, broad band assets, electricity plants and water plants internationally. Enron stock was priced at US $ 83.13 and market capitalization exceeded US$60 billion, and Enron was rated the most innovative large company in America in fortunes most admired companies survey. By the end of 2001 the Enron scandal was revealed. The CEO Jeffrey Skilling with some of the executives have hidden billions in debt from failed deals and projects. Chief financial officer Andrew Fastow and the other executives were able to mislead the board of directors and audit committee by presenting them psydo account statements. Once the scam was published the Enron stock priced at $90 per share in 2000 plummeted to less than $1 by the end of November 2001. This fall in stock value has caused at $11 billion loss for its share holder. The employees of the organization received a limited amount of their salary and pension when it was bankrupted. Several law suits were filed against the company CEO and other executives.

Similar is in case of Sathyam computers, which is termed as the Indian Enron scandal. Sathyam computers were an information technology company which produces software’s headquarters at hyderbad, India. Its chairman Ramalinga Raju produced an account sheet which has a 7000 crore fraud. The chief auditors were also not able to identify this adjustment. As a result of this scam the employees lost their job and chairman was jailed for fraud.

These two cases throw a light on how an organizations as well as economy of the country or in large the world can be impacted with their unethical practices. That, if the organization does not practice ethics will not have sustainability.

Need for the business ethics: for the following

1. Business operates with in the society

2. Every business irrespective of size exists more on ethical mean or in total regard to its social concern to survive long.

3. Business needs to function as responsible corporate citizens in the country.

Business is a part of subsystem of a society, therefore its functioning should contribute to the welfare of the society. If the business earns social sanction of the society, where it exists then it would be able to survive, develop and excel in activities, because only through earning social sanction the business can get loyal customers. Loyal customers are sustainable advantage and therefore can survive in market without which it will collapse and die away. Large organizations put more interest on public, the managers are eager to have public opinion and always seek to maintain a proper image of company in their minds.

Now a day’s minimizing profit is not the only priority of business, it should have sustainability, which can only be achieved through ethical practices. Any organization big or small should follow ethical practices as it brings in a sense of social responsibility which eventually provides sustainability to the organization. Business should also be a responsible corporate citizen which does not allow narrow mentality goals and motives.

Cross culture variability

Ethical practices in a country or society will depend on various factors such as religious, beliefs, historic, traditions, social customs, and existing political and economic rules or policies. For example in Asian countries such as Japan, China etc loyalty to work groups and corporations has strong ethical values. This kind of ethics has been brought down through centuries long traditions, therefore one does not think of oneself but rather think of family, government and others involved with him, thus providing social responsiveness.

Nature of ethics

The concept of ethics deals only with human beings, as they only have the freedom and means to choose free will. Human being can distinguish between good and evil, right and wrong, and just and proper. For example a Japanese employee believes that it Is unethical on his part to attend an interview with other company when he is still with the current company. So human can fix a goal and the means to achieve it. Ethics is also science that nowadays has become a set of systematic knowledge about moral behaviour and conduct. Ethics deals with human conduct which is voluntary and not forced by any person at any circumstances.

Business ethics and profits

The cases of Enron and Sathyam makes a point that ethics and profits are opposed to each other, as when an organisation is ethical it makes short term profit and if the organisation is unethical it makes huge profit. The same cases prove us one more thing that is it makes huge profit unethically but will not sustain in the market. Ethical companies not only make profit but also overcome their competitors and other turbulent changes happening through out the years and have contributed to social welfare. Ethical companies have social responsibilities which allow them to flourish undiminished and make profit. Tata group of companies is one company which follows ethical practises. It is said that the chief executive officer of Tata is also its chief ethics officer. Some of the ethical policies followed by the company include national interest, support from open market economy, gift and donation for social cause, political non alignment, health safety and environment care, quality product and service and regulatory compliance etc. Ratan Tata the present chairman of Tata group has declined from airline industry because he was told to bribe then minister to enter the business, which he claimed to be unethical and against the policies the group follows. His predecessor JRD Tata had set up the first commercial airlines ‘Tata Airlines’ in India which was later overtaken by the government of India and named it as Indian airlines. So besides being a pioneer in airline industry they were not able to procure it because they felt it would not sustain them and it would bring a bad image for the company. This is the reason why people have great respect for Tata group and their ethical practices and policies have created brand loyalty which has helped them to survive in market even though many competitors came.

Cross cultural contradictions

Ethical policies become a problem when the companies are not able to do business at home, therefore the other societies where the ethical policies are liberal or works in their favour. At home they are not allowed to sell products because it is unethical to use unsafe products but they may sell it in other countries where the ethical standards allow them to sell these products. It happens especially with pharma products. Some factories which emit pollutant gases are set up in neighbouring countries because ethical standards at home do not allow the factory to run business. These pollutant gases emitted are dangerous for people and the environment. Still it is ethical in certain countries. These kinds of issues give rise to cross cultural contradiction and exploitation. These issues which arise become difficult for the managers and firms to solve. Therefore the business has responsibility for their country but to four major groups they are society, employees, customers or consumers and investors.(example drugs)

Factors influencing business ethics:

Leadership, strategy and performance, individual characteristics, corporate culture and environment

Leader is a person who leads the people towards achieving a common goal. Leader can be good or bad, great or small they arise out of the needs and opportunities of a particular time and place. Not all leaders are considered to be perfect in their decision making because each and every decision they make will depend upon the character of person which differ from person to person. Character of a person includes their inborn talents, learned and acquired traits which were imposed upon them by life and experience. Leaders are models and mentors to their followers therefore they follow the path way set by their leaders. In a large organisation the top level managers or CEO are considered to be the executive and supervisory leader. The CEO should have strong commitment towards ethics and ethical conduct and should give a constant leadership in renewing the values of an organisation. They play a key role in creating, maintaining and changing the ethical culture. It is necessary for the leader to set good examples, and follows ethics. One such good leader is JRD Tata who set a good example for his successor and they still follow it. Where there are good leaders there will be good ethical practices in business.

Corporate governance: is the set of systems and processes that a company follows to ensure that it is in the best interest of the stake holders. Stakeholders are the shareholders, employees, customers, creditors and the community.

Sustainability has three components according to john elkington’s triple bottom line concept they are economic, social and environmental. According to elkington the business does not have one single goal of attaining profit but to extend the goal set by adding environmental and social values. Thus sustainability has become the new goal set by the organisation.

Environmental perspective: natural resources.

Economic perspective: about the future generation.

Social perspective: over exploiting of employees and not providing equality in gender employment, caste creed and religion based employment employing child labour.

Organisational culture: is the set of shared values, beliefs, goals, norms etc that prevails within an organisation. The organisational culture emphasis on ethics but as it grows it may change, as in the case of tyco where its organisational culture supports unethical practices. If the company makes huge profits in unethical way then individual who joins the organisation would also have to practice unethical things to survive in the company. As in the case of enron where many executives and managers knew that the company was following some illegal and unethical practices, but the executives and the board of directors did not know how to make the ethical decisions and corporate ethical culture. Thus they fall back and managers have to pay in the form of fines and imprisonment.

Business ethics is the application of ethical principle in the organization or business. An organization should produce or make its own ethical cultures, but this ethical culture formulated should be drawn from the concept of what is ethical to all and not what is right for the organization itself. The employees of the organization, also has to follow the same ethical principles. The organisation being ethical will provide certain social responsibilities such as they do not harm the stake holders, the general public and the society as well. “business that treat their employees with dignity and integrity reap rewards in the form of high moral and productivity” (Frederic, Post and Davis).

There are three major types of ethical issues that arise in a business they are, face to face ethics, corporate policy ethics and functional area ethics. Face to face ethical issues happen between the employees of an organization in their day to day organizational life. the employee face these ethical conflicts when their personal standards differs from what their job demands. Corporate policy ethical issues happen in the basic operations of a company. The top level management including the board of directors and CEO’s are responsible for ethical practices of the organization. Functional area ethics issues arise at all functional levels of the organization. For example in the accounting department, if unfair pressure is put on employees to deliver an audit report which has been altered or not showing current accounts of the organization would be un ethical, as it does not follow the standards and policies set by the organization.

Causes for unethical issues:

There are many reasons for an organization to follow unethical practices they are personal gain and selfish interest, competitive pressures on profits, business goals and personal goals, cross cultural contradictions. When an employee gives more importance to his greed or concern for his personal gain rather than any other concerns, irrespective of the harm it can bring to the organization is termed as unethical practices that arise due to personal gain and selfish interest. When a company has tough competitors in a limited or static market; it may engage some unethical practices just to be in business or to protect their profits. If the organization uses some unethical means to achieve its goal that is unaccepted by its stakeholders will give rise to ethical issues under business goal and personal goal. Here the organisaiton has set a goal that would conflict with the personal goal of its stake holders. Under such conditions the individuals involved have two choices either to follow the ethical ways of the organization or “blowing the whistle” on organization.

Environmental perspective relates to the exploitation of natural resources in business. The company should make sure that the natural resources are not exploited; it should sustain the resources so that the future generation can also enjoy them as we did. One such example is the restriction of fishing in the North Sea, to sustain the availability of diminishing cod fish to the consumers.

Economic perspective of sustainability relates to the economic growth and fall in the society. The short term adjustments made by the companies such as bribes and cartels will only be for a short period of time, it will never achieve a long time sustainability the organizations attitude towards the environment in which it is embedded. If the organization does not pay taxes are said to behave unethically similar in the case of organization that does not give donations to public institutions such as schools, hospitals, police and other justice systems.

What Can You Do With A Degree In Nutrition?

Earning a degree focused in nutrition can have many potential career paths other than becoming a nutritionist. There are six main types of nutrition paths to choose from, including teaching nutrition, public health nutrition, nutrition consulting, clinical nutrition, food science, and food service management. Most nutrition jobs should fall within one of these categories.

A degree in nutrition could help individuals land employment as a public health official, dietetic consultant, school food service director, quality control manager, food distributor, or wellness coordinator. Individuals may be employed through health maintenance organizations, school systems, food manufactures, wellness centers, and exercise and fitness centers. Government agencies also have the potential to employ those with degrees in nutrition. Some of the government agencies could include Women, Infants, and Children (WIC) Nutrition Program, SNAP- Supplemental Nutrition Assistance Program, Department of Health, and U.S. Public Health Services.

While earning a college degree, individuals will most likely be required to study a wide range of courses to gain a well-rounded education. Students could be expected to take courses related to nutrition, consisting of anatomy and physiology, introduction to food science, sociology, bacteriology, chemistry, and biochemistry. By completing an internship, individuals are able to gain hands on experience in the nutrition field before committing to a job or while still in school. Internships can serve as a great way to determine where your interests are, and if obtaining a career in this field is a good fit.

It is important for individuals wanting to succeed in a career in nutrition to possess skills such as organization and planning, strong verbal and written communication, proficient math skills for weights and measures, and interest in the well-being and health of others. To be successful working in nutrition, individuals may be required to advise patients in practicing good nutrition, monitoring diet modifications, and assessing health plans. Those with a degree in nutrition should also be able to monitor food safety conditions and create menus for specific dietary needs.

Depending on your place of employment and job description, individuals with a nutrition degree may be asked to create visuals aids and nutrition manuals that could be useful in teaching. Companies dealing with food service may hire nutrition graduates to create meal plans, ensure food safety, or develop new food products. Salary potential can depend on more than the actual job, but also education level, years of experience, and location of employment.

How to Pursue Online Nutrition Programs

Nutrition science a popular topic

One of the popular subjects in the curriculum of various educational institutions is nutrition science. With increased awareness of nutrition for the upkeep of the health of the individual, now more and more people pay regular visit to the nutrition experts to seek their valuable advice on various issues like nutritious diet, calorie oriented food and on such other related topics. As a result, nutrition technology has become one of the preferred subjects for study.

Nutrition program as a profession

Of course, there are several colleges and other organizations which teach nutrition technology as a part of the curriculum. At the same time, many institutions have started online nutrition programs for the benefit of those who are unable to attend the in house training programs. These online programs are conducted under the supervision and guidance of experts in the field. Many of these institutions teaching online nutrition programs have been accredited to appropriate government bodies. These online institutions teach as per the syllabus prescribed by the concerned authorities.

Course content

The curriculum normally is based on the credit hours. The credit hours depend on the course the student has chosen. For example, a diploma in nutrition science has 30 credit hours. On the other hand a bachelor course has 45 credit hours. These online programs also allow for specialization in nutrition science. Some of the popular fields of specialization include nutrition for sportsmen, nutrition for children, and nutrition for elderly people and so on. There are also several therapeutic nutrition programs like for those suffering from high blood pressure or for those who are obese or diabetic. Normally, students taking up online nutrition programs are taught by using the digital canvas. This helps to create a virtual classroom atmosphere for the student. The student is taught on various issues like human anatomy and physiology, application of nutrition principle for treating various ailments, nutritional therapy and also on counseling patients.

Offers better prospects

The duration of the course is normally nine months to one year. This of course, depends on the course the student has opted. At the end of the course, the students will have to undergo comprehensive examination. Normally, the student is required to undertake the examination in person at the designated place, date and time. Eligible students can opt for higher studies in nutrition technology like masters degree. The course fee varies from institution to institution. Some of the institutions also help the student in finding a suitable placement. Many of the students who have completed the online program on nutrition are of the opinion those who have taken up course at an accredited institution will have brighter chances of securing a suitable placement.